About Safe Shop Assured™

Safe Shop Assured ™ is a certification program for retailers, to clearly communicate to customers that they are best in class. Covid-19 has forever changed the way that we shop and where we shop. Safe Shop Assured™ shows that a retailer has gone above and beyond to adjust their approach to the new normal.

Why get SSA certified?

  • To make changes to protect both customers and employees by assuring a safe shopping environment
  • To provide visual evidence that the retailer has responded to the safety needs of all stakeholders through SSA website, apps, signage, and decals
  • To instill confidence and loyalty to your brand through customer-generated feedback and reviews
  • To offer employees on-going training, education, and support to keep the retailer safe
  • To offer further visibility for your brand with listings on the SSA website and app
Safe Shop Assured

Safe Shop Assured is a joint venture between Paragon Solutions and WTWH Media.

Paragon Solutions is an award-winning, multidisciplinary design firm combining insight and imagination to create powerful brand experiences that drive results. For over 35 years, Paragon has been the industry leader in innovative consulting, store design, and branding services. Their integrated team of strategists, designers and branding specialists have the in-depth knowledge and expertise to guide projects to success. Clients include leading brands in convenience retail, grocery, specialty and retail. More information at paragon4design.com.
WTWH Media LLC, a 10x Inc. 5000 honoree, is an integrated digital first b2b media company serving many niche markets with more than 50+ web sites, digital & live events, print publications and custom digital marketing services. Retail focus brand CStore Decisions reaches executive- and corporate-level management who run multi-unit operations. CStore Decisions also operates the National Advisory Group (NAG) and Young Executives Organization (YEO) trade associations, Convenience Directions, an idea exchange group that brings retailers and suppliers together to grow sales across 20 categories, and the annual Convenience Store Chain of the Year Award. More information at wtwhmedia.com.